Built from Real Financial Frustration
The idea came during a particularly chaotic month in early 2019. One of our founders had just moved cities, changed jobs, and watched his carefully constructed budget fall apart in two weeks.
Every budgeting tool demanded precision. Every system assumed stable income. Nothing acknowledged that sometimes your car breaks down the same week your kid needs school supplies.
We spent eight months building the first version. Testing it with friends, neighbors, anyone willing to try. What we learned surprised us: people didn't need more categories or complicated formulas. They needed permission to be flexible without losing control.
By 2020, we had refined the core methodology. By 2023, we'd worked with families managing everything from freelance income to small business cash flow. The system held up because it was designed for reality, not theory.



